MORE THAN “JUST” AN ASSISTANT

TURNING A MISUNDERSTOOD PROFESSION INTO A CELEBRATED AND POWERFUL CAREER


This keynote is designed to energize, validate, and empower your administrative team. Rooted in lived experience and two decades of leadership support, it delivers tangible mindset shifts your team can take straight back to their desks. We’ll explore identity, value, confidence, and what it takes to move from execution to ownership.

This is the rally cry your team didn’t know they needed—replacing the tired “just support” narrative with a bold new vision of who they are and why their work matters.

  • Administrative professionals are often expected to be everything to everyone—flawlessly organized, emotionally available, logistically brilliant, and always one step ahead. But while they’re busy being the backbone of the organization, they’re rarely given the spotlight, the training, or the respect they deserve.

    This keynote sets the record straight. We’ll dig into the real challenges of the role—lack of recognition, shifting expectations, and the myth of being a “unicorn”—and replace outdated narratives with a more powerful one: that assistants are strategic, irreplaceable partners in business and leadership.

    Attendees will learn how to advocate for themselves, build trust-based partnerships with their executives, communicate with impact, and grow their careers with confidence and intention. Whether they’re just getting started or decades in, this session reconnects assistants to their purpose and reminds them they’re not “just” anything—they’re essential.

    • Own Your Value: Shift from invisible to invaluable by embracing your strengths and contributions.

    • Lead from Where You Are: Step into your power and show up as the leader your executive needs.

    • Build Strong Partnerships: Learn the habits that make executive-assistant duos unstoppable.

    • Communicate with Impact: Navigate feedback, conflict, and priorities with clarity and confidence.

    • Advance with Intention: Get clear on where you want to go—and how to grow your career on your terms.

  • 45-, 60-, and 90-minute keynotes (virtual and in-person)

    Private coaching also available.

 
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